Cookie Policy
This Cookie Policy explains how Project 90 uses cookies and similar technologies on www.project90.uk.
This policy should be read alongside our Privacy Policy, which explains how we collect, use and protect personal information.
1. Who we are
This website is operated by Project 90, trading as Project 90.
2. What cookies are
Cookies are small text files placed on your device when you visit a website. They help websites work properly, remember your preferences, understand how visitors use the site, and support advertising or marketing activity.
We may also use similar technologies such as pixels, tags, scripts, SDKs, local storage and tracking links.
3. Why we use cookies
We use cookies and similar technologies to:
make our website work properly;
keep the website secure;
remember your preferences;
understand how people use our website;
improve our content, products, services and user experience;
measure marketing performance;
show relevant advertising;
retarget website visitors with sales campaigns;
build advertising audiences and lookalike audiences;
understand whether email, social media or paid ads led to visits, sign-ups or purchases.
4. Types of cookies we use
Strictly necessary cookies
These cookies are essential for the website to function. They may be used for security, page navigation, checkout, form submission, account login, fraud prevention or remembering privacy choices.
You cannot usually turn these off because the website will not work properly without them.
Analytics cookies
These help us understand how visitors use our website, such as which pages are visited, how long users stay, what content performs well, and whether users experience errors.
We may use analytics tools such as Google Analytics or similar providers.
Marketing and advertising cookies
These cookies and pixels help us advertise Project 90 to people who may be interested in our products, services, events or content.
They may be used to:
retarget visitors who have visited our website;
show adverts on platforms such as Facebook, Instagram, Google, YouTube, TikTok or similar;
measure whether adverts lead to sign-ups, purchases or enquiries;
build custom audiences;
create lookalike audiences;
limit how often adverts are shown;
personalise sales campaigns.
These cookies may be set by us or by third-party advertising partners.
Email and campaign tracking
If you receive emails from us, we may use tracking technologies to understand whether emails are opened, links are clicked, and campaigns lead to website visits, sign-ups or sales.
This helps us improve our email marketing, personalise future communications and target sales activity more effectively.
Preference cookies
These cookies remember choices you make, such as cookie preferences, region, display settings or form details.
5. Third-party cookies and platforms
We may use cookies, pixels or tracking technologies from third-party providers, including:
Google Analytics;
Google Ads;
Meta Pixel;
Facebook and Instagram advertising tools;
TikTok Pixel;
email marketing platforms;
CRM platforms;
ecommerce, booking or ticketing platforms;
payment providers;
website hosting and performance tools.
These providers may use information collected from our website in line with their own privacy and cookie policies.
6. Cookie consent
When you first visit our website, you may be shown a cookie banner asking you to accept, reject or manage non-essential cookies.
We will not intentionally place non-essential analytics, advertising or retargeting cookies on your device unless you have given consent, where consent is required by law.
You can change your cookie preferences at any time.
7. Managing cookies in your browser
You can also manage or block cookies through your browser settings. Most browsers allow you to:
view cookies;
delete cookies;
block all cookies;
block third-party cookies;
clear cookies when you close the browser.
Blocking some cookies may affect how our website works.
8. Updates to this Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in the law, our website, our technology or how we use cookies.
The latest version will always be available on our website.